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When Future Proofing Goes Wrong

Future-proofing is good in that we need gear to suit our photographic needs—but it can go wrong, too! Here are thoughts on when future-proofing goes too far.

Going in Blind

Going on a photography trip without pre-scouting the area can be a valuable challenge that teaches you to trust your instincts. Read my thoughts here.

Content is King

Content is king in photography, but maybe not quite in the way you think. It’s the emotional content that counts, the pieces of ourselves that we pour into it.

Every Pixel Counts

There’s so much that is out of our control. Weather, animals, the people that we photograph. But in the digital darkroom, we can control every single pixel.

Marketing or a Money Grab?

It might work for cars, but pushy salesmanship can drive potential art buyers away. To market your photography, the best way is to be authentically you.

It’s OK to Avoid Trends

Trends are always coming and going. While there is pressure to follow them, ultimately, it’s up to you whether or not to follow whatever is current.

Your Target Audience

Common marketing strategies often lead to photographers marketing to other photographers. But there are ways to put artwork in front of a broader audience.

The Road Never Ends

Once the technical learning is done, that’s when it may feel like the learning is over. But that’s when your photographic journey is just beginning.

Preparing for Any Display

The one area that photographers can’t control is a print’s display. Keep this in mind to create photos that show well in any situation!